Inspired by the disco party in Greta Gerwig’s new film, Barbie, our team partnered with Mattel to create a life-sized 12' pink disco ball at the Los Angeles movie premiere event at the Shrine Auditorium. Guests entered the large disco ball and found themselves transported into Barbie Land surrounded by gold and silver streamers and over a dozen pink disco balls inspired by scenes from the film. We created a replica of the Barbie DreamHouse set with vignettes featuring the Barbie The Movie doll collection, her iconic Corvette, and two custom Barbie disco ball logos.